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The Britain-Nepal Society

Service

Branding & Identity
Graphic Design
Website Design & Development

Description

Client:
The Britain-Nepal Society
London
Brief:
Established in 1960, The Britain-Nepal Society is a London based charity working towards promoting friendship between Nepal and Britain. The societies members are mainly from a British Gurkha army background.

Graphic Design
After successfully completing the Flora of Nepal project the team referred us to the Britain-Nepal Society. The Britain-Nepal Society were looking to update their printed membership form and the brief was to design a traditional and timeless flyer, which conveyed the fusion of two cultures, one that also served as an application form.

As photographs are better at grabbing attention we decided to use a collage of beautifully shot high resolution photographs* of Nepal. This in combination with the blue and red from the two countries flag resulted in a layout that was uncomplicated and inviting.

* 4 photographs supplied by us including the main image.

Website Design & Development
The Britain-Nepal Society members were really pleased with the newly designed membership form and were ready to work on updating their website next. With the new website they wanted to achieve 4 main objectives, which were:

  • The new website should be accessible through all devices in order to attract new and younger members.
  • The new website should have a mailing system which could be used to send out mass emails in the form of a newsletter to the society members.
  • The content of the new website should be easy to update without prior knowledge of HTML or other programming languages.
  • The new website should be linked with the society's social media accounts.

The society members were keen to continue using the colours from the flags of both the countries to honour the connection and friendship between the two great nations. We developed the branding based on red and blue as the base colours.

With a strong focus on user experience we designed and developed a WordPress, a highly flexible content management system which was easy to navigate on the front end and simple to administer for the Britain-Nepal Society team.

The simplicity of WordPress meant that with support and a little training from us the Britain-Nepal Society team were able to manage the content of the newly designed website in no time.

The new design incorporates links to the society's social media pages and the responsive layout made it possible to access what the website had to offer using any device reaching a younger audience.

We built a simple mailing system allowing the Britian-Nepal Society team to regularly update their members with important new and upcoming events with a few simple clicks.

 

IMD-The Britain-Nepal Society-Portfolio

The Britain-Nepal Society Membership Form

 

Client Feedback

“The Britain-Nepal Society is delighted with the new membership flier produced by In Motion Designs. Ranjit and her team could not have been more helpful and ensured that we ended up with an excellent result. The team were imaginative in suggesting a range of preliminary designs, rapidly assimilating our requirements. They worked quickly but were always available to discuss our concerns large or small. We would not hesitate to use them again.”

Mr Roger Potter MBE Chairman

IN MOTION DESIGNS